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Thinking, Fast and Slow

by Daniel Kahneman

Rs 3,290Rs 3,590SAVE RS 300 · 8%Paperback
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About this book

Embark on a fascinating exploration of the human mind with "Thinking, Fast and Slow" by Daniel Kahneman. In this groundbreaking book, Kahneman, a Nobel laureate and renowned psychologist, takes readers on a journey through the two systems of thought that shape our decisions and judgments.

Drawing on decades of research in psychology and behavioral economics, Kahneman introduces readers to the dual process of thinking. System 1 operates quickly and intuitively, relying on heuristics and biases, while System 2 is slower, deliberate, and analytical. Through captivating anecdotes and thought-provoking experiments, Kahneman sheds light on the biases and cognitive illusions that influence our everyday choices.

"Thinking, Fast and Slow" challenges our assumptions about rationality and reveals the pervasive influence of cognitive biases on our thinking. Readers will gain insights into the processes that govern decision-making, judgment, and risk-taking, allowing them to make better-informed choices in their personal and professional lives.